Maisaa Khansaa

CORPORATE MARKETING LEAD

 

Describe a day at Sintetica:
As the Corporate Marketing Lead at Sintetica, my day is dynamic and involves extensive collaboration with various departments across all Sintetica subsidiaries. My primary focus is the strategic management of the entire lifecycle of Sintetica’s products, from initial development to successful commercialization. This includes conducting comprehensive market analysis and ensuring smooth cross-functional coordination to optimize product success. Throughout the day, my role demands a balance between strategic thinking and detailed analysis, all while maintaining effective communication and coordination across various functions to drive success and marketing effectiveness of Sintetica’s product portfolio.

What do you enjoy most about working here?
What I enjoy most about working here is the fantastic team spirit. It feels like having a group of friends who are always ready to lend a hand and share their knowledge. Additionally, the company’s commitment to professional growth makes my career journey both exciting and rewarding.

What is the most memorable moment you have experienced here?
One of the most memorable moments I’ve experienced here was when our team successfully launched a major product under a tight deadline. It was a challenging project with many moving parts, but the collaborative effort and creativity of everyone involved were incredible. It wasn’t just about the successful launch; it was the solidarity and shared sense of achievement that made it unforgettable.

Describe Sintetica in 3 words:
Innovative, reliable, supportive